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New Years Eve Events!!!

New Years Jammin Eve
Radisson Hotel Sacramento 
500 Leisure Lane
Sacramento CA
Friday, December 31, 2010
9:30 PM - 2:00 AM

10th annual V101 party featuring The Barkays Dazz Band and Slave

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The Professionals Guild New Years Eve Bash
Friday, December 31, 2010
8:30 PM - 1:00 AM
Hilton Hotel, Arden West
2200 Harvard Street
Sacramento CA

Community Sponsors

Stress relieving gift for your dog

Stress relieving gift for your dog

More than 15 million dogs in the U.S. suffer from some form of anxiety, which can result from noise, separation, traveling, strangers or other factors. Thundershirt Company has created a proven solution to alleviate stressed out pooches.

Locals treated to total lunar eclipse

Locals treated to total lunar eclipse

 It's a rare event -- a total eclipse of the moon. And even rarer is an eclipse that take place during the winter solstice on December 20. It meant that the moon was glowing high in the sky during the eclipse overnight. 

SLIDESHOW: Your lunar eclipse photos

How We Use the Internet by Generation

Email is on the rise. Blogging…not so much.


Pew Internet updated its data on how different generations are using the Internet for 2010. The new survey shows us, while the youngest and oldest generations flock to differing media, certain key internet activities are becoming more uniformly popular across all age groups.

Community Sponsors

California ReLeaf announces student poster contest

SACRAMENTO -- California ReLeaf announced today the release of a statewide Arbor Week poster contest for students in third to fifth grades. Students are asked to create original artwork based on the theme “Trees Are Worth It”. Submissions are due to California ReLeaf by February 1, 2011.

In addition to the poster contest rules, educators can download a packet that includes three lesson plans that focus on the value of trees, community benefits of trees, and  jobs in the urban and community forestry field. The full packet including lesson plans and poster contest rules can be downloaded at www.californiareleaf.org/programs/arborweek.

Are Facebook Promotions Getting an Update?

Looks like new Facebook Promotions guidelines may soon be released.


According to AllFacebook, an email sent out by Facebook sales representatives outlines the new rules.  In contrast to the old guidelines where promotions needed to be explicitly approved, promotions will no longer need prior written approval from Facebook. Basically, in regards to promotions, sweepstakes and contests on Facebook:



  • They no longer require prior written Facebook approval to administer a promotion on Facebook.

  • They no longer require a minimum media spend investment to support the promotion.

Yelp for Restaurant Chains

Here’s a four letter word that makes many businesses cower and cry: YELP.


In the past several months, the 3fold team has helped two national  restaurant chains with their local marketing efforts. While there have been all sorts of fun things we’ve done for these brands (including working with fabulous food bloggers), one social tool stands out. Setting up, promoting and managing Yelp accounts has been incredibly fun, fascinating and frustrating all at the same time.


Here are a few things we’ve learned about Yelp as it relates to national restaurant chains:


Appetizer: Identify goals