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Heart Smart Business Day Encourages Entrepreneurs To Become Involved | Business

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Heart Smart Business Day Encourages Entrepreneurs To Become Involved
Business, Community
Heart Smart Business Day Encourages Entrepreneurs To Become Involved

 

Campaign Promotes Socially Conscious Marketing

With Valentine’s Day just around the corner many of us are mindful of the need to “put our heart into “situations…which is why Army Of Angels hosts their annual Heart Smart Business Day Monday February 11th,encouraging businesses throughout the nation to help support efforts which protect children. “There are an abundance of ways businesses can align their product or service with this cause, shoring up awareness and support while fueling their bottom line” explains Robert Lockwood a Sacramento entrepreneur who is helping to promote Heart Smart Business Day nationwide. Lockwood became involved after learning the astonishingly positive impacts such marketing programs can have on a business, allowing them to not only enhance their branding, but also increase sales.

Lockwood goes onto explain that any business or organization wishing to get involved need only make a point of purchase commitment to the National Child Abuse Prevention Month fund, allocating said resources between now and the end of April. An example would be restaurants committing a dollar per kid’s meal sold or bakery contributing a quarter per cookie. Service based businesses are also great candidates and can donate per contract signed. Funds collected through the campaign support KlaasKids Foundation and WynSpring Family Resource Center, both non-profit organizations which provide comprehensive services to children and families.

Heart Smart Business Day organizers say the idea is not to simply raise resources for the cause of protecting young people but also awareness. In addition to making a socially conscious connection between their customer and the cause businesses and organizations are also asked to help get the word out, placing links and logos on their web site as well as social media pages, talking about the effort and inviting others to become a part of it.Those interested in learning more or participating in Heart Smart Business Day,a time set aside for outreach can call 916-583-1322 or 916-259-4396.

Business, Community

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